When it comes to digital marketing and online advertising you need to get ahead of your competitors.
Before you try and beat them you need to first find out what they do and how they do it. This is where a spy tool comes in. Don’t worry if you have never heard of the term before.
In this article we are going to look at some tool in particular and show you:
● What a spy tool actually does
● The Anstrex spy tool
● What is good about it
● If it has any drawbacks
● Whether or not you should use it
If you are interested in the world of competitor spying then read our Anstrex review below.
What is a spy tool?
A spy tools allows you to see what your competitors are doing and how they are doing it.
With a spy tool you can:
● See what kind of ads your competitors are running
● Find out the keywords they are targeting
● Explore new trends in your niche
● Gather intelligence to create effective campaigns
Many marketers don’t use a spy tool and this is one of the main reasons why they don’t get ahead of the competition. To beat something you need to first understand it and a spy tool helps you do this.
What is Anstrex?
Anstrex is a spy tool that focuses predominantly on native ads and push ads. It is one of the most well known native ad spy networks and actually stands for Analyze, Strategize and Execute which is that you use a spy tool for.
You first Analyze the competition, Strategize your plan and put it into Execution.
They offer a range of different features and can provide data on over 50 ad networks, 17 million ads in 90+ GEOs around the world.
Pricing for Anstrex is structured around what you need:
● $79.99 per month for Push Ad data
● $59.99 per month for Native Ad data
● $124.99 per month for both
So, what’s good about these guys?
Advantages of Anstrex
This spy tool comes with a wide range of different features and they have three main advantages.
#1 Real-time data
With Anstrex you can get real-time data about your competitors and this helps you to shape your own campaign dynamically.
When analysing Push Notifications for example you can find out real-time CPC bids and their history. This will allow you to create an effective strategy for our own ads and means you will have a better chance of competing with other businesses in your niche.
#2 One-click landing page testing
Your landing page is what really sells the product or service that you are offering.
You need to make sure that your landing pages are optimised correctly and also effective for completing with other businesses in your market. With their Landing Page ripper you only need one click to analyse a landing page, customise it to your own specifications and use their tools, utilities, and plug-ins to make landing pages that convert.
This is one of the best features about this spy tool and find out why your competitors’ pages are converting so well.
#3 SEO Integration
This spy tool has SEO integration so you can find better and more effective keywords to help you rank in Google.
Even though the spy tool is predominantly used to find out the keywords and phrases that your competitors are using – and this is one of the main features of a spy tool – it also lets you get a better idea of the keywords you should be targeted as well.
SEO and optimising your ads and landing pages are vital if you want to beat your competitors.
Disadvantages of Anstrex
There are many plus points to using Anstrex but are there any downsides to this well-known spy tool?
One thing to keep in mind is that Anstrex can generate a huge amount of data on your competition. For people who are just starting out on their journey with spy tools it can seem very overwhelming. While Anstrex is fairly easy to use from a UI standpoint, the data it generates can be confusing.
It would also be good to have some more options for support although they do offer email and live chat on their website.
Anstrex spy tool – is it worth it?
Anstrex is a powerful spy tool that can really help you to see what your competitors are doing.
If you work with Push Ads and Native Ads then this can be a really effective way to bolster your own campaigns.
Anstrex has a ton of great features including SEO integration. Real-time data and really easy ways to spy on landing pages. While they do have some drawbacks overall Anstrex is a fantastic spy tool which can be used to great effect.